Media Relations
She-PR conducts media relations tactics including, but not limited to,
- Building a targeted media list
- Building and tracking editorial calendars
- Pitching writers and editors
- Press releases
- Contributed articles
- Customer success stories
- Interviews
- Event calendar placement
- Launching new products
- Organizing, prepping & facilitating interviews
- Negotiating speaking engagements
- Providing event support
- Organizing press tours
- Creating press kits and other collateral materials
Online Services
Traditional marketing practices are facing a digital revolution.
She-PR recognizes that the Internet provides valuable public relations opportunities, including fast and effective communications.
Integrating online communications into public relations services ensures that clients receive maximum exposure, not only in print publications, but also in terms of online visibility.
- Keyword popularity analysis
- Search Engine Optimization (SEO) via SEOFT services
- Blogging tactics
- Developing and distributing keyword optimized press releases
- Development, distribution and results measurement of online
- Newsletters
- Website consultation, editing, maintenance and reporting
- Digital clipping reports
Research
She-PR believes in meeting with the client on a regular basis to review results, current actions and expectations. Continually refining public relations objectives and discussing expectations ensure that the company’s public relations program is effectively aligned with its corporate strategy.
She-PR is committed to helping clients generate measurable results. In order to do that, groundwork such as list building, needs segmentation and geographic mapping must first be conducted.
In support of public relations initiatives, direct marketing programs, ad placement and questions of high impact to the business such as “where should we build our next branch office?”, She-PR offers a consultative research service.
Research services include predictive and segmentation modeling with
demographic, psychographic and business profile data.
Contact us today to discuss your research needs.
Event Planning
Sooner or later your organization will host an event. Maybe it’s a news conference, consumer event, trade show exhibit, legislative reception, ribbon cutting or even a nationwide promotional tour. Regardless of the type, scope or size, events require expert planning and a passion for details. And, the way in which your organization presents itself can leave a lasting impression.
She-PR helps clients plan events that build brand identity, achieve public relations goals and leave the public with a positive impression. While events intended to generate major news coverage are our specialty, we can handle your event from the initial planning stages through event wrap-up, assisting with:
- Event strategy and development
- Theme and concept design
- Site and vendor selections
- Speaker and special guest booking
- Media relations and publicity for the event
- Sponsorship tie-ins
- On-site event management